Business updateMerge.dev BlogAug 31, 2026
How to build marketing agents with Claude and Merge
software integrations
What changed
What a marketing team can reach with Agent Handler's connectors, how to set it up in one command, and how to scope an agent so it produces work you can use.
Why it matters
Decide whether this is worth testing, monitoring, or ignoring for your current operations.
What to do next
Map the update to one real process before discussing tools.
Estimate the manual time, rework, or delay it could remove.
Scope the smallest useful pilot with clear owner, data path, and success measure.